Reed Hoffmann’s Photography Blog

Stylized Printing

Stylized Printing

I was down in San Antonio for the Imaging USA Conference earlier this week. With some free time Tuesday morning, I took a walk through the print winners, and was struck by how few “straight” prints there were. Considering the state of the photography business these days, though, I shouldn’t have been surprised. As camera’s […]

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When Good is Good Enough

One of the great advantages of digital photography is that we’re able to control every step of the process. From capture to output, if you’ve got editing software and a printer, you can manage each step the image goes through. There’s a downside to that too. It takes time. That’s why sometimes I sacrifice quality […]

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Autofocus Adjustments

Autofocus Adjustments

One of the first things I look to when picking up a new camera is the menus. Body styles and button placements don’t change all that much, so there are few “WOW” moments on the outside of new models. Inside though, in the settings and menus, is where the manufacturers can really do some exciting […]

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Pixels are Cheap

Pixels are Cheap

I’ve always been one to shoot a lot of pictures. Maybe I’m insecure, or just love hearing that click. Lately I’ve been shooting more than ever, and that’s changing my workflow. My rule has always been, “shoot enough to make sure you’ve got the picture.” Whether that’s two frames or two-hundred, the priority is to […]

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Perfect Portable Laptop

Perfect Portable Laptop

We’re lucky to live in a time when we have lots of choices. Of course that makes for lots of decisions, which can get complicated. I need different computers for different uses, and have spent the last few years working through some of those options. I already wrote about the tiny, inexpensive netbook I bought […]

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To the Roof of Africa

To the Roof of Africa

This past week I had the opportunity to climb Africa’s Mt. Kilimanjaro with an amazing group of people. Three disabled U.S. Army veterans who’ve lost legs in combat. It was an experience I’ll never forget. For the last nine months I’ve been helping Disabled Sports USA build an image bank of photos and stories they […]

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