by Reed Hoffmann | May 15, 2012 | Advanced, Beginner, Camera Gear, Exposure, Intermediate, Lenses
I recently started using a different type of lens, which meant a number of good things for my photography. But first a little history… Since the early days of digital (late 90s for me), I’ve been a big fan of zoom lenses. My first SLR digital camera had only 1.3...
by Reed Hoffmann | Feb 14, 2012 | Beginner, Composition, Exposure, Intermediate, Lenses, People
Every workshop I teach, I preach “Subject, Light, Background.” Remembering those three simple words – thinking about them – will almost always improve your pictures. And they often help each other, so working on one can usually improve the others. Recently I was...
by Reed Hoffmann | Jan 28, 2012 | Archiving, Beginner, Computers, Intermediate
I’m not much for New Year’s resolutions, but there’s one thing I do every year at this time. So if someone asks what my resolution is, I always say, “I’m going to get organized.” For me that means every January I go through my images from...
by Reed Hoffmann | Jan 15, 2012 | Beginner, Exposure, Flash, Intermediate, People
I was on the road teaching a workshop last week, and part of it involved giving a little how-to on the basics of off-camera flash. The group was amazed at how easy it is. That’s true now, but it wasn’t always that way. Back in the old days (pre-2004), getting...
by Reed Hoffmann | Dec 30, 2011 | Beginner, Exposure, Intermediate, Light, Travel
I received an email from a friend who’s headed to Iceland and hoping to photograph the northern lights (aka the aurora borealis). He was looking for tips on how to be successful, and after responding to him, I thought this might make for a nice blog post....
by Reed Hoffmann | Nov 14, 2011 | Advanced, Beginner, Camera Gear, Exposure, Intermediate, Light, People
As someone who loves taking pictures, I try to have a camera whenever possible. It’s not always convenient to carry an SLR, though, and point-and-shoots can be disappointing. So I was happy to hear that Nikon was entering the “small camera with larger...
