by Reed Hoffmann | Aug 31, 2015 | Beginner, Camera Gear, Education, Exposure, Flash, Intermediate, Light, People
A long time ago I learned the hard way that the more I tried to do fancy lighting for portraits, the less likely I’d get a good picture. So my rule became “simple is good.” And that’s just what I did last week. I’ve got a friend who coaches his kids’ sports, and...
by Reed Hoffmann | Aug 15, 2015 | Advanced, Beginner, Camera Gear, Education, Intermediate, Lenses, Travel, Wildlife, Workshops
In June I got a call asking if I was available to teach photography on an Arctic cruise in July. And since I’d already be there, could I stay and do a second cruise? While my calendar’s been pretty full this year, July was the one month that was wide open. So,...
by Reed Hoffmann | Jun 13, 2015 | Action, Advanced, Camera Gear, Education, Exposure, Flash, Intermediate, Light, Technology
One of the unique “gifts” of photography is its ability to stop time. We can freeze a moment and study it, which we can’t do with our eyes alone. Athletes in the air, a baseball coming off a bat, dogs in mid-bark are all photos we love to look at for that reason. And...
by Reed Hoffmann | Apr 13, 2015 | Beginner, Education, History, Intermediate, People
I’ve been blessed in many ways over the years, mainly with a great family and amazing wife. But I’ve also been blessed professionally, being lucky enough to know photographers who have freely shared their knowledge and passion for photography. When I took up...
by Reed Hoffmann | Mar 29, 2015 | Action, Advanced, Education, Flash, Intermediate, Light, People, Workshops
I love working with flash because it lets you change the light, which offers a new to make different pictures. And used properly, it expands what you can do creatively. Recently I taught a light workshop for Mentor Series in Nevada, and wanted to write...
by Reed Hoffmann | May 22, 2014 | Beginner, Composition, Education, Intermediate, Travel, Workshops
I know good photos can be made in all kinds of weather. But there’s weather, and then there’s rain. I’m fine shooting pictures in any kind of weather except rain. Hot, cold, snowy, windy, humid – I can deal with all of those. But keeping lenses, viewfinders and my...