by Reed Hoffmann | Mar 12, 2014 | Advanced, Camera Gear, Flash, Intermediate, Light, People
The last few months I’ve had a number of assignments I haven’t had time to write about, so here’s a story about the first of them. This shoot was for a local company, Brookside Optical. Leon, the owner, called and asked if I could shoot a series of eyeglass frames...
by Reed Hoffmann | Feb 6, 2014 | Advanced, Beginner, Composition, Intermediate, People, Travel, Wildlife, Workshops
I recently suggested that a good exercise for every photographer at the end of the year is to go through and pick their ten favorite photos. Then a friend linked me to her ten favorites, and asked if I’d share mine. Oops! I responded that I tell other people to do...
by Reed Hoffmann | Nov 6, 2013 | Action, Advanced, Camera Gear, Exposure, Intermediate, Lenses, Light, People
When I started in photography in the 70s, the first lesson I had from a pro was how to shoot high school football at night. Photography’s gone through a lot of changes since then, but the challenge for this type of shoot hasn’t changed. It’s all about how to get...
by Reed Hoffmann | Oct 12, 2013 | Camera Gear, Exposure, Flash, Intermediate, Light, People
This week the musical “Wicked,” started a three-week run in Kansas City. And that resulted in a phone call to me, and a late night photo shoot. The call was from a PR person working with the production, and she wanted to know if I could help them make a special...
by Reed Hoffmann | Jul 11, 2013 | Advanced, Beginner, Camera Gear, Composition, Focus, Intermediate, Lenses, Light, People
If you don’t work as a photographer full-time, it can be a challenge finding reasons to shoot pictures. And if you don’t shoot pictures, you’re not going to get better. Finding a personal project is one great way to get you making pictures. I recently helped a friend...
by Reed Hoffmann | Apr 4, 2013 | Advanced, Beginner, Education, Intermediate, People, Travel, Workshops
One thing in photography is absolutely true – to improve as a photographer, you have to get out and shoot. If you don’t do it for a living, though, finding things to shoot, and getting out regularly, can be a real challenge. I always recommend finding a friend who...
