by Reed Hoffmann | Apr 1, 2017 | Advanced, Archiving, Beginner, Composition, Exposure, Intermediate, Light, People, Travel, Workshops
Every year around this time I post a few of my favorite photos from the previous year. And that’s something I strongly believe every photographer needs to do. Go through your photos from the previous year, select the best 10-15, and do something special with...
by Reed Hoffmann | Nov 22, 2016 | Beginner, Composition, Education, Intermediate, Light, People, Travel, Workshops
“Of all the places you’ve been for photography, which is your favorite?” That’s a question I hear a lot, but there’s no one, easy answer. Are you asking about landscape photography? People? Wildlife? It depends on what you most like...
by Reed Hoffmann | Oct 19, 2016 | Advanced, Beginner, Camera Gear, Education, Exposure, Intermediate, Light, People, Workshops
My education in lighting began back in 1980 with a pair of what we called “hot lights” (Lowell Tota-lights). Designed for TV location lighting, in addition to being bulky and putting out a lot of heat, they also regularly blew fuses in people’s homes....
by Reed Hoffmann | Sep 6, 2016 | Beginner, Composition, Exposure, Flash, Intermediate, Light, People
Here in Kansas City, we live less than an hour from a place that becomes an unusually eye-catching photo spot once a year: Ted Grinter’s Sunflower Field. When the flowers are at peak, the owners not only allow but encourage the public to come out and traipse...
by Reed Hoffmann | Jun 14, 2016 | Beginner, History, Intermediate, People, Travel
I recently led my fourth workshop to Peru, and it’s become one of my favorite trips. There are a lot of reasons why: it’s easy to get to (no jet lag), the food is good, prices are reasonable and there’s amazing history and culture. But the main reason is the people....
by Reed Hoffmann | Feb 2, 2016 | Advanced, Beginner, Camera Gear, Education, Intermediate, Lenses, People, Technology
Having lots of menu choices and switches on our cameras today is both good and bad. It’s great to have options, but can be difficult to figure them out. Nowhere is that more apparent than with autofocus. Over the last six months I’ve had several shoots with time to...
