by Reed Hoffmann | Oct 19, 2016 | Advanced, Beginner, Camera Gear, Education, Exposure, Intermediate, Light, People, Workshops
My education in lighting began back in 1980 with a pair of what we called “hot lights” (Lowell Tota-lights). Designed for TV location lighting, in addition to being bulky and putting out a lot of heat, they also regularly blew fuses in people’s homes....
by Reed Hoffmann | Sep 6, 2016 | Beginner, Composition, Exposure, Flash, Intermediate, Light, People
Here in Kansas City, we live less than an hour from a place that becomes an unusually eye-catching photo spot once a year: Ted Grinter’s Sunflower Field. When the flowers are at peak, the owners not only allow but encourage the public to come out and traipse...
by Reed Hoffmann | Jun 14, 2016 | Beginner, History, Intermediate, People, Travel
I recently led my fourth workshop to Peru, and it’s become one of my favorite trips. There are a lot of reasons why: it’s easy to get to (no jet lag), the food is good, prices are reasonable and there’s amazing history and culture. But the main reason is the people....
by Reed Hoffmann | Feb 2, 2016 | Advanced, Beginner, Camera Gear, Education, Intermediate, Lenses, People, Technology
Having lots of menu choices and switches on our cameras today is both good and bad. It’s great to have options, but can be difficult to figure them out. Nowhere is that more apparent than with autofocus. Over the last six months I’ve had several shoots with time to...
by Reed Hoffmann | Jan 7, 2016 | Advanced, Beginner, Education, Intermediate, People, Travel, Workshops
This April I’m returning to Peru, which is an exceptional trip and there are still a few spots open. Having led workshops there a few times, I’ve found that while people come for Machu Picchu and the Incan ruins (which are as spectacular as you’ve heard), they find...
by Reed Hoffmann | Dec 27, 2015 | Advanced, Beginner, Camera Gear, Education, Intermediate, Lenses, Light, People, Travel, Workshops
In 2001, when I was new to leading photography workshops, I was invited to take a group to India. It was beautiful but exhausting. The sights, smells, colors and sounds were overwhelming. Last month I took a group to India again, for the Mentor Series, and this time...
