by Reed Hoffmann | Nov 22, 2016 | Beginner, Composition, Education, Intermediate, Light, People, Travel, Workshops
“Of all the places you’ve been for photography, which is your favorite?” That’s a question I hear a lot, but there’s no one, easy answer. Are you asking about landscape photography? People? Wildlife? It depends on what you most like...
by Reed Hoffmann | Nov 15, 2016 | Action, Advanced, Beginner, Camera Gear, Exposure, Intermediate, Light, Technology, Travel, Wildlife, Workshops
In the days of film, we shot low ASA’s to minimize grain. With digital, we learned that raising ISO (the term that replaced ASA) resulted in more visible noise and loss of color saturation, so we stayed away from that too. But with today’s cameras, sensors and...
by Reed Hoffmann | Sep 27, 2016 | Beginner, Composition, Exposure, Intermediate, Light, Travel
I love fall, with its cooler temperatures and changing color. And as a photographer, I try to take advantage of that color, since it only happens once a year and is so brief. I got a head start this year thanks to an assignment in Colorado. Going up near 10,000-feet,...
by Reed Hoffmann | Aug 24, 2016 | Advanced, Archiving, Beginner, Computers, Intermediate, Technology, Travel
What if you could have precise GPS location information for every photo you shoot? And better yet, you could do that for free? You probably can, and here’s how. During an Africa workshop I taught one summer years ago, the other instructor (Bob Smith) told me he was...
by Reed Hoffmann | Jul 23, 2016 | Beginner, Composition, Intermediate, Light, Travel, Wildlife, Workshops
If you’ve ever been to Iceland, you know that its name is misleading. Yes there’s some ice, but in summer it’s a landscaper’s dream. Jagged mountains, lush fields, waterfalls, geysers and hot springs, fjords, glaciers, icebergs, ocean – an...
by Reed Hoffmann | Jul 7, 2016 | Action, Advanced, Beginner, Camera Gear, Education, Intermediate, Lenses, Travel, Wildlife, Workshops
“Rhino!” That was the shout that electrified everyone in our truck. In six trips to the Serengeti, I had yet to see that most iconic, and most endangered, animal there. Although we weren’t close, it was a magical moment. And that’s what I tell everyone...