by Reed Hoffmann | May 26, 2016 | Advanced, Archiving, Beginner, Computers, Editing, Intermediate, Technology, Travel
You’ve probably read that over the last year I’ve been using new photo software called Mylio, and been giving classes and workshops on it. One of the most common questions I hear is, “How do you use it?” While Mylio can be pretty simple at a basic...
by Reed Hoffmann | May 2, 2016 | Advanced, Beginner, Composition, Education, Intermediate, Light, Travel, Wildlife, Workshops
If you’ve ever driven the California coast, you understand why it’s so popular with poets and songwriters. Highway 1, south of San Francisco and through Big Sur, must be one of the most beautiful coastlines in the world. What makes it so attractive? It’s rough, with...
by Reed Hoffmann | Apr 10, 2016 | Beginner, Camera Gear, Exposure, Flash, Intermediate, Light, Travel
As long as I can remember, I’ve loved visiting Washington, DC. First it was for museums like the Smithsonian, then after I got into photography it was to take pictures. One of my favorite places to do that now is on the National Mall, especially after dark. Which is...
by Reed Hoffmann | Mar 29, 2016 | Advanced, Archiving, Beginner, Editing, Intermediate, Travel
We like to joke that picking our best pictures is like being asked which child we love most – it’s an impossible task. But our pictures don’t have feelings, so there’s no harm in choosing, it’s just hard work. And that’s something we have to learn to do as...
by Reed Hoffmann | Jan 15, 2016 | Advanced, Beginner, Camera Gear, Intermediate, Lenses, Travel, Wildlife, Workshops
This summer I’m leading another photo safari to Tanzania and the Serengeti, for Mentor Series. I’ve led this same trip five times previously, so thought I’d write a story telling those attending what to expect. And, if you’re interested in doing a trip like this in...
by Reed Hoffmann | Jan 7, 2016 | Advanced, Beginner, Education, Intermediate, People, Travel, Workshops
This April I’m returning to Peru, which is an exceptional trip and there are still a few spots open. Having led workshops there a few times, I’ve found that while people come for Machu Picchu and the Incan ruins (which are as spectacular as you’ve heard), they find...