by Reed Hoffmann | Sep 20, 2018 | Advanced, Beginner, Camera Gear, Exposure, Filters, Flash, Light, Night Photography, Video
One of the challenges in photography is figuring out what to do when plans don’t work out. To me, those challenges really show what kind of photographer you are, whether you can improvise. That’s why I rarely plan a shoot with just one photo in mind. I try to...
by Reed Hoffmann | Feb 7, 2018 | Action, Advanced, Archiving, Beginner, Camera Gear, Editing, Flash, Intermediate, Lenses, People, Technology, Travel, Video
If you volunteer your time to do photography for local charities, then your workflow – how you manage your time and photography – will determine how easy or difficult that is, and to some extent how good a job you do. In December I shot about 10,000 stills and three...
by Reed Hoffmann | Dec 14, 2015 | Action, Advanced, Beginner, Camera Gear, Intermediate, Lenses, Video
Bad weather can make good pictures. Which is about the only reason I was at Arrowhead Stadium Sunday afternoon. For the second home game in a row, we had constant rain. What a pain. On the plus side, the light was nice and soft, meaning no contrast problems or faces...
by Reed Hoffmann | Oct 22, 2013 | Advanced, Camera Gear, Technology, Video
Over the last two years I’ve been shooting more video with my cameras, finding it to be both challenging and fun. It’s definitely a different way to tell stories, and as such requires some different equipment. The cameras and lenses are no problem, but because all of...
by Reed Hoffmann | Jan 14, 2013 | Archiving, Computers, Video
As photographers, we try to be aware of the risks to our images, both short and long-term. And as visual people, those concerns should go beyond just photos. If you have important memories on VHS tapes, time’s running out to preserve them. There are no solid numbers...
by Reed Hoffmann | Dec 21, 2012 | Action, Advanced, Camera Gear, Computers, Editing, Lenses, People, Travel, Video
This December was the fourth in a row I’ve spent a week at a ski resort in Colorado, doing very little skiing. Instead I’m shooting pictures and video. That’s because I’m there to help Disabled Sports USA document their Ski Spectacular, a week of teaching disabled...
