by Reed Hoffmann | Jul 12, 2018 | Action, Advanced, Beginner, Intermediate, Light, Travel, Wildlife, Workshops
In late June I led my seventh trip to the Serengeti in east Africa to photograph wildlife. People ask me, “Don’t you get bored returning to the same place again and again?” And of course, my answer is “No.” While we go to the same areas, the animals, and their...
by Reed Hoffmann | Jun 28, 2018 | Action, Advanced, Exposure, Flash, Intermediate, Light
Swimming is a challenging sport to shoot. It’s usually indoors in poor light, faces are hidden much of the time, color can be challenging and just getting a good action shot is difficult. My answer? Light it with flash. In early June I drove to Edmond, Oklahoma to...
by Reed Hoffmann | Apr 21, 2018 | Action, Advanced, Camera Gear, Exposure, Intermediate, Lenses, Light, Travel, Wildlife, Workshops
This spring, due to some unusual scheduling, I led my fifth and six trips to Peru. The first, in March, included my second visit to the Peruvian Amazon. It’s a unique ecosystem, teeming with life, which would seem to make it a great place for photographers. However,...
by Reed Hoffmann | Mar 21, 2018 | Action, Advanced, Beginner, Camera Gear, Intermediate, Lenses, Light, Travel, Wildlife
One of my favorite words is “serendipity” – finding something you weren’t expecting. For me, serendipity is one of the great joys of photography. I go out expecting to photograph one thing, but instead find something different. And if I’m lucky, those surprises turn...
by Reed Hoffmann | Mar 8, 2018 | Action, Advanced, Camera Gear, Focus, Intermediate, Lenses, Technology
There’s nothing worse than not having faith that your gear is working properly. For photographers, the worst-case scenario is questioning the autofocus. A few years ago, one of the major manufacturers had a top-of-the-line body whose new focus system occasionally...
by Reed Hoffmann | Feb 7, 2018 | Action, Advanced, Archiving, Beginner, Camera Gear, Editing, Flash, Intermediate, Lenses, People, Technology, Travel, Video
If you volunteer your time to do photography for local charities, then your workflow – how you manage your time and photography – will determine how easy or difficult that is, and to some extent how good a job you do. In December I shot about 10,000 stills and three...