by Reed Hoffmann | Oct 10, 2019 | Action, Advanced, Camera Gear, Editing, Intermediate, Lenses
Sunday night I was on the sidelines shooting the NFL game between the Chiefs and Colts. By the time the game started, though, I was already halfway through my day’s work. Here’s what goes into covering a pro football photography assignment for a major wire service....
by Reed Hoffmann | Aug 1, 2019 | Action, Advanced, Beginner, Camera Gear, Editing, Exposure, Focus, Intermediate, Lenses, Light, People
In mid-July I covered a national sports competition in Minnesota for Disabled Sports USA as part of the volunteer work I do for them. There’s a lot that goes into shooting a big multi-sport event like this, so here’s a break-down of how I did it. Everything starts...
by Reed Hoffmann | Jul 22, 2019 | Advanced, Camera Gear, Editing, Filters, Intermediate, Light, Technology, Travel, Workshops
Most people consider two options when retiring an old camera – sell it or give it away. I’m here to suggest a third – convert it to infrared. Why infrared? Because it’s a new and different way to approach your photography, and “new” and “different” are important words...
by Reed Hoffmann | Mar 14, 2019 | Advanced, Archiving, Beginner, Editing, Intermediate, Lightroom, Photoshop, Technology
I always tell people that the most important aspect of a digital workflow is that it makes sense to you and is easy to repeat. Find a system that works and stick with it. But that doesn’t mean it should never change. Digital photography won’t stop evolving, and...
by Reed Hoffmann | Dec 29, 2018 | Advanced, Camera Gear, Computers, Editing, Intermediate, Photoshop, Technology
Personally, I’m a fan of shallow depth of field because it helps keep the viewer’s attention where I want it. There are times, though, where I’d like as much sharpness throughout the entire image as possible. And that’s more challenging because greater depth of field...
by Reed Hoffmann | Feb 7, 2018 | Action, Advanced, Archiving, Beginner, Camera Gear, Editing, Flash, Intermediate, Lenses, People, Technology, Travel, Video
If you volunteer your time to do photography for local charities, then your workflow – how you manage your time and photography – will determine how easy or difficult that is, and to some extent how good a job you do. In December I shot about 10,000 stills and three...