by Reed Hoffmann | Jun 23, 2022 | Advanced, Beginner, Computers, Editing, Intermediate, Photo Mechanic, Technology
I recently heard a photographer say he’d spent 17 hours going through 10,000 images, deciding which ones were worth saving. My first thought was, “I hope he’s retired.” My second thought, though, was that he badly needed a lesson on speeding up his workflow....
by Reed Hoffmann | Jun 16, 2022 | Action, Advanced, Camera Gear, Education, Intermediate, Lenses
I’ve enjoyed photographing the NFL since 1980, the first twenty years covering the Buffalo Bills and since 2000 the Kansas City Chiefs. But Tuesday was a new experience for me. NFL teams have a three-day mandatory “minicamp,” early in the summer, which consists of...
by Reed Hoffmann | May 26, 2022 | Action, Advanced, Camera Gear, Intermediate, Sports, Technology
Action photography has always been about anticipation. If you push the shutter button when you see the peak moment, you’ve missed it. Not anymore. At least not for those photographers using the Nikon Z 9. Here’s why. What if you could always capture peak action,...
by Reed Hoffmann | May 3, 2022 | Beginner, Camera Gear, Editing, Education, Filters, Flash, Infrared, Intermediate, Night Photography, Travel, Workshops
For photographers, creativity is the difference between a nice photo and a NICE photo. But what happens if you’re not feeling very creative? That’s when I like to dive into what I call my “photographer’s creative kit,” a bunch of different things to try. That might...
by Reed Hoffmann | Apr 16, 2022 | Advanced, Camera Gear, Intermediate, Lenses, Technology
Who’s ever considered putting a teleconverter on a macro lens? That thought would have never crossed my mind if I hadn’t been doing some research. And if you’ve got the right combination, I guarantee it will change how you do closeup photography I’d been wanting to...
by Reed Hoffmann | Mar 22, 2022 | Beginner, Editing, Education, Intermediate, Photoshop, Technology
If you’re serious about photography, then odds are you’ve either heard people say you should shoot RAW. In fact, there’s a pretty funny scene in Adorama’s 2016 Top Photographer series (at the 7:34 mark in this link) where one competitor has to admit she forgot to set...
