by Reed Hoffmann | May 3, 2018 | Advanced, Flash, Intermediate, Light, People
When I started in photography, “lighting” meant putting a flash on the camera and turning it on. If I were going to be creative, I’d bounce it off a ceiling or wall. In time, I discovered that learning how to use flash off-camera let me make pictures that otherwise...
by Reed Hoffmann | Apr 21, 2018 | Action, Advanced, Camera Gear, Exposure, Intermediate, Lenses, Light, Travel, Wildlife, Workshops
This spring, due to some unusual scheduling, I led my fifth and six trips to Peru. The first, in March, included my second visit to the Peruvian Amazon. It’s a unique ecosystem, teeming with life, which would seem to make it a great place for photographers. However,...
by Reed Hoffmann | Apr 5, 2018 | Advanced, Beginner, Camera Gear, Composition, Education, Intermediate, Lenses, Light
I’ve got a list of photos I’m always looking to make. Among those is a better long exposure night photo of traffic, with a great skyline in the background. I recently had another opportunity to try that, with a local who knew where to go. It was a good...
by Reed Hoffmann | Mar 21, 2018 | Action, Advanced, Beginner, Camera Gear, Intermediate, Lenses, Light, Travel, Wildlife
One of my favorite words is “serendipity” – finding something you weren’t expecting. For me, serendipity is one of the great joys of photography. I go out expecting to photograph one thing, but instead find something different. And if I’m lucky, those surprises turn...
by Reed Hoffmann | Feb 24, 2018 | Advanced, Beginner, Camera Gear, Education, Exposure, Intermediate, Lenses, Light, Travel, Workshops
One of the great things about living in such a large country as ours is the wide variety of environments. And that’s a huge advantage if you’re a photographer. From seashores to mountains, deserts to rainforests, you can find almost any ecosystem in the...
by Reed Hoffmann | Oct 25, 2017 | Advanced, Beginner, Camera Gear, Editing, Exposure, Intermediate, Light, Photoshop, Workshops
On a recent workshop in the alps, we had a sunset shoot scheduled for the Matterhorn. As impressive as the Matterhorn was, my eye was caught by something else there – an observatory. Our group had taken the cog railway to the top of Gornergrat for the evening session....
