by Reed Hoffmann | Jan 26, 2023 | Advanced, Camera Gear, Education, Exposure, Flash, Intermediate, Light, Workshops
One thing I remember clearly from my early years in photography was a fear of flash. Direct flash (from the camera) was flat and boring. But figuring out how to get the flash off-camera, at the proper angle and power was a black art. It was either too much, too...
by Reed Hoffmann | Dec 3, 2022 | Advanced, Beginner, Camera Gear, Education, Exposure, Infrared, Intermediate, Light, Night Photography, Travel, Workshops
Since I’ve been teaching more and more night photography the last few years, people sometimes ask, “why don’t you do a trip that’s ALL night photography?” Other than the fact that I do enjoy getting some sleep, when I’m somewhere beautiful I want to take advantage of...
by Reed Hoffmann | Sep 4, 2022 | Advanced, Beginner, Education, Intermediate, Travel, Workshops
I hope everyone’s had a nice summer and been able to do some photography. With COVID coming under control, my spring and summer have been busy, leading trips to Georgia, the Palouse, the Canadian Rockies, Iceland, Sedona and most recently, Nova Scotia. I’m off to...
by Reed Hoffmann | Jun 16, 2022 | Action, Advanced, Camera Gear, Education, Intermediate, Lenses
I’ve enjoyed photographing the NFL since 1980, the first twenty years covering the Buffalo Bills and since 2000 the Kansas City Chiefs. But Tuesday was a new experience for me. NFL teams have a three-day mandatory “minicamp,” early in the summer, which consists of...
by Reed Hoffmann | May 3, 2022 | Beginner, Camera Gear, Editing, Education, Filters, Flash, Infrared, Intermediate, Night Photography, Travel, Workshops
For photographers, creativity is the difference between a nice photo and a NICE photo. But what happens if you’re not feeling very creative? That’s when I like to dive into what I call my “photographer’s creative kit,” a bunch of different things to try. That might...
by Reed Hoffmann | Mar 22, 2022 | Beginner, Editing, Education, Intermediate, Photoshop, Technology
If you’re serious about photography, then odds are you’ve either heard people say you should shoot RAW. In fact, there’s a pretty funny scene in Adorama’s 2016 Top Photographer series (at the 7:34 mark in this link) where one competitor has to admit she forgot to set...
